MediaMarkt
In collaboration with MediaMarkt, we launched an innovative project for gaming enthusiasts that has become a true game-changer! The Gaming Zone initiative is a unique combination of creative approaches and cutting-edge tools, attracting thousands of people across Poland.
Challenge
Implementation
Results
This Is Just the Beginning!
The Gaming Zone project is a groundbreaking initiative that has already captured the attention of gaming enthusiasts and delivered record-breaking results. But this is just the start! Together with MediaMarkt, we will continue to expand the Gaming Zone, introducing new technologies, events, and tools to make it the undisputed leader in Poland’s gaming market. One thing remains to be said: Let’s GO!
PKO Ubezpieczenia entrusted us with managing its social media presence. We took on the challenge of creating content that reflects the brand’s identity while staying close to the everyday experiences of its audience. In doing so, we gave the brand’s communication a new rhythm.
After our successful collaboration on the Bakoma BIO line, it was time to take our partnership with the brand to the next level. This time, we took on communication for the skyr category - giving it a fresh, new character right from the start. We presented skyr as an everyday product - light, filling, and full of energy. Humor, wordplay, dynamic illustrations, and appetizing visuals made the entire campaign feel fresh and uplifting - like the first spoonful of your favorite skyr.
How can an insurance brand combine expertise with an authentic social dialogue? PKO Ubezpieczenia proved that a report can be more than a collection of data – it can become a catalyst for discussion about women’s mental health, life balance, and safety. With a consistent strategy and broad media coverage, the project reached millions of people and strengthened the brand’s image as a socially responsible company.
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